Fix the technical foundation before publishing another hundred articles.
Crawl and indexation
Check robots directives, XML sitemaps, canonicals, accidental noindex rules and whether important URLs are actually discoverable.
Site structure and internal links
Give important commercial and informational pages clear paths from navigation, hubs and related content instead of relying on orphan URLs.
Structured data and page meaning
Use schema that matches visible content. Keep titles, headings, breadcrumbs and page purpose consistent rather than adding markup for a score.
Performance and change control
Core Web Vitals matter, but so do redirects, staging controls, URL stability and monitoring after redesigns or migrations.
OFFICIAL / PRIMARY SOURCES